Some event management platforms allow clients to access their event details, contracts, and payment pages via simple public URL links – no login required. While this may seem convenient, it introduces significant security and compliance risks that can put both your business and your clients at risk.

In Europe, and many other regions, it can be illegal to do this for GDPR reasons as you are publically sharing client details.

BriteBiz requires clients to log in to access their portal. Here's why this matters.

1. Links can be forwarded or shared

When access is granted via a simple Public URL, anyone with that link can view the portal. Clients may unintentionally forward emails containing the link, or the link could be accessed by others. This means sensitive contact information, event details, pricing, and payment information could be seen by unauthorised people.

2. No way to revoke access

Once a link is sent, you cannot easily revoke access. If a client relationship ends badly, you need to make changes, or if you suspect the link has been compromised, you have limited options. With login-based access like BriteBiz, you can simply disable the portal access in a click.

3. No audit trail of who accessed what

Link-based systems typically cannot tell you who viewed a document or added information/edited information – only that someone with the link accessed it. With login-based access, you have a clear record of which user logged in, when, and what they viewed. This is essential for compliance and dispute resolution.

4. Increased fraud risk

Without authentication, there's no verification that the person viewing a proposal or making a payment is actually your client. This opens the door to fraudulent activity, including unauthorised changes to bookings or payments made by someone other than the client.

Under GDPR and other data protection regulations, businesses must implement appropriate security measures to protect personal data. Client portals typically contain:

Allowing access to this data via an unauthenticated link may not meet the "appropriate technical measures" standard required by data protection law. If a breach occurs because a link was shared or intercepted, your business could be held liable.

Verified identity

When clients log in with their email and password, you can be confident that the person accessing the portal is who they claim to be.

Access control

You can grant, modify, or revoke access at any time. If a client's circumstances change or there's a security concern, you're in control.

Complete audit trail

Every login is recorded. You know exactly who accessed the portal, when, and from where. This protects both you and your client in case of disputes.

Password protection

Even if someone gains access to your client's email, they still cannot access the portal without the password. This adds a critical layer of security.

Professional perception

A secure login portal signals to clients that you take their data seriously. It builds trust and positions your business as professional and reliable.

Regulatory compliance

Login-based access helps you meet data protection requirements under GDPR, and demonstrates that you have implemented appropriate security measures to protect client data.

Some platforms market link-based access as being "easier" for clients. In reality:

The minor inconvenience of a login is far outweighed by the security and peace of mind it provides. And in many territories it keeps you on the right side of the law.

User our unique Client Portal URL - details Here.

BriteBiz uses login-based client portals because security matters. Your clients trust you with their personal information, event details, and payments. A secure login ensures that trust is protected – and that your business meets its data protection obligations.